Appear’s X Platform seamlessly integrates satellite and IP transmissions for Win Sports
Bogotá, Colombia and Oslo, Norway – 8 October, 2024 – Win Sports, Colombia’s leading sports broadcaster, has successfully deployed Appear’s X Platform for the primary distribution of its Win Sports and Win+ channels in HEVC and AVC to broadcast platforms across the country. This strategic implementation marks a significant milestone in Win Sports’ ongoing mission to deliver high-quality sports content flexibly, enabling Win+ Soccer to complement traditional satellite primary distribution with IP-based transport to broadcast platforms.
The Appear X Platform is now central to Win Sports distribution of important sports content, including the global World feed for the Mundial Sub-15 Baseball, and Colombia soccer signals for Win Sports and Win+ Soccer. The Appear solution also supports the distribution of international events and broadcasts for the Colombian Professional Basketball League and the distribution of all Colombia’s professional soccer, including FPC (Categoría Primera A) soccer content to international providers.
“The integration of satellite and IP transmissions is a key requirement for many broadcasters in LATAM. With the X Platform, we have been able to effectively combine both technologies. This flexibility enables Win Sports to partner with operators that have satellite infrastructure as well as those that prefer the flexibility and scalability of IP transmission,” said Gerssonn Alfonso Barrios Cortés, Technical Director TV Broadcasting, Win Sports.
By leveraging the capabilities of the Appear X Platform, Win Sports has been able to secure new contracts with cable operators which, until now, were unable to engage in high-quality sports broadcasting due to their lack of satellite infrastructure. This move not only enhances Win Sports’ distribution network but also democratizes access to sports content across Colombia and LATAM.
“At Appear, we are committed to empowering broadcasters such as Win Sports with the technology they need to thrive in a rapidly evolving media landscape,” said Luis Perez, Sales Director LATAM at Appear.
“The deployment of our X Platform is a testament to the strength of our solutions in enabling the next generation of IP-based sports broadcasting. We are proud to support Win Sports in delivering exceptional sports content to fans across Colombia and beyond,” concluded Perez.
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About Win Sports
Win Sports is Colombia’s leading multi-sports broadcaster, providing comprehensive coverage of national and international sports events. Founded in 2012 and headquartered in Bogotá, the channel is a joint venture between RCN Televisión and DirecTV. Win Sports is a multisport channel and the exclusive broadcaster of professional Colombian club soccer, including FPC (Categoría Primera A), Copa Colombia, and also offers extensive coverage of the Colombia national football team. With its commitment to high-quality sports programming and strategic partnerships, Win Sports continues to be the preferred choice for sports fans across Colombia. For more information, visit www.winsports.co.
About Appear
Headquartered in Oslo, Norway, Appear is a leader in live production technology, specialising in high-capacity, sustainable solutions for media processing and content delivery. Our portfolio is designed to support the most complex scenarios of live event contribution, adapting seamlessly to the ever-evolving dynamics of the media, entertainment, and sports industries.
Over the past 20 years, Appear’s world-renowned team of experts made us the most progressive and forward-thinking company in the industry. Our relentless emphasis on modularity and functional versatility places us at the forefront of driving innovation in live production technology.
We proudly count the world’s leading content creators amongst our esteemed list of customers who trust our solutions to deliver the highest profile live media with integrity and efficiency.
Appear’s global operation includes centres of excellence in London and Los Angeles.